Dr. Beckmann Group Expands Corporate Communications

Egelsbach, 31 March 2025 - The Dr. Beckmann Group, based in Egelsbach (Germany) and renowned for its products in washing, cleaning, and care, is further expanding its international growth strategy with a strong emphasis on clear positioning, innovation, and modern communication. To support this development, Thomas Graf will take on the newly created role of Director of Global Corporate Communication. He will be responsible for developing and implementing a globally unified communication strategy, corporate branding, internal and external communication, as well as leadership communication.
"With the new corporate identity as Dr. Beckmann Group, we have taken another crucial step towards growth and the expansion of our company as an international player with a strong focus on quality, innovation, sustainable corporate management, and a performance-driven culture," explains Nils Beckmann. “The expansion of corporate communications is intended to support and drive this development forward while also transparently and credibly conveying our goals, values, and perspectives both internally and externally.”
Nils Beckmann leads the company in its fourth generation, managing 12 global locations and operations in more than 70 countries alongside his management team: Marco Buschmeier (CMO), Michael Klingel (COO), and Jan Zimpelmann (CFO).
Thomas Graf (52) previously headed corporate communications at the Eckes-Granini Group and played a key role in establishing corporate communication at Kaufland International. Additionally, he served as Group Director of Corporate Communications at the Bitburger Brewery Group and led marketing and communications at the pharmaceutical wholesaler Alliance Healthcare Germany. The social science graduate, journalist, and coach for transformation and leadership lives with his family in the Rhine-Main region.